Jinsha County, under the jurisdiction of Bijie City in Guizhou Province. It is located in the northwest of Guizhou Province, east of Bijie City, adjacent to Zunyi in the east, Guiyang in the south, Bijie in the west and Chengdu-Chongqing in the north. It is located in central Guizhou Economic Zone, Chengdu-Chongqing economic Circle and Pan-Pearl Triangle economic Circle, with Hangzhou-Rui Expressway, Chiwang Expressway and Panzhou-Guizhou Express Railway across the county. According to the seventh census, the permanent population of Jinsha County was 544,033 as of midnight on November 1, 2020.

Jinsha, formerly known as Drum Xinchang, was established in 1941. It is named after the first character of "Jinbaotun" and "Shaxi Bar" within the territory. It takes its meaning from the ancient saying "dressing sand and picking gold", which means careful selection, removing the rough and picking the best. The county covers an area of 2,528 square kilometers, with jurisdiction over 26 townships (towns and subdistricts) and 241 villages (communities). There are 15 ethnic groups such as Han, Miao and Yi.

Jinsha County has a forest coverage rate of 49.3%. There are scenic spots such as Cold Water River Nature Reserve, Sanzhangshui Forest Park, Qianzhuangfei Martyrs' Cemetery, the site of the Red Army crossing the Wujiang River and other national key cultural relic protection units, such as Aoshi Luo Tomb Group stone carvings and Qingchi Jiangxi Guild Hall. Jinsha Wine culture has a long history. "Jinsha Huisha Wine" has been awarded the title of "Top Ten Famous Wines in Guizhou" successively, and is a well-known trademark in China. Jinsha tea culture has a long history. Qingchi tea was listed as a royal tribute in the Han Dynasty. Qingshuitang brand Qingchi Cui Slice won the title of "Top Ten Famous Tea in Guizhou", and Jinsha was named "the Hometown of Tribute Tea in China". The top 100 counties and cities in Western China. Jinsha is a strong economic county in Guizhou Province, one of the top 100 counties in western China, and one of the most characteristic demonstration counties with investment potential in China.

In 2021, the GDP of Jinsha County was 25.934 billion yuan, an increase of 8.3% over the previous year. The added value of the primary industry was 4.599 billion yuan, and that of the secondary industry 10.955 billion yuan.